Magazine articles
The right magazine in the hands of the right readers needs to contain articles that will be of interest, and of help, to the reader.
Understanding what articles to have is the job of the editor who then locates the best writers to create those articles, the best illustrators and photogrphers to decorate it.
producing articles for magazines is an arcane subject and nowhere near as easy as you might think from just reading them. Just like every other piece of writing you need to have the hook and a structure that keeps the concepts flowing, but most of all the subject matter has to be right.
An experienced editor makes all the difference. He will ensure that he properly understand your market and creates articles that will help and inform your target market.